Location Overview

• Shops at DeVille occupies a prime position along NW 23rd Street in Bethany, Oklahoma, one of the most established suburban retail corridors in the Oklahoma City metro. With 391 feet of frontage and 14,478 vehicles per day, the center commands strong visibility and consistent drive-by exposure. NW 23rd Street is a primary east-west thoroughfare connecting Bethany to northwest Oklahoma City, with direct access to I-44, the Kilpatrick Turnpike, and Lake Hefner Parkway. Bethany is a stable, family-oriented community of roughly 20,000 residents, home to Southern Nazarene University and surrounded by middle-income households with strong retail spending habits. The immediate trade area features a dense mix of national retailers, restaurants, and service providers, creating a retail destination that draws shoppers from across the west metro. The center's 2017 renovation and approved signage further enhance its competitive position in this high-demand corridor.